Sales and Marketing Professional Specializing in CPG and Retail

About Me

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Experience

With over 20 years in retail and consumer packaged goods, I have extensive experience in the manufacturing, marketing, and retailing of consumer goods from both the manufacturer and retailer perspective.  I have spent the majority of my professional career focused on sales management, sales operations, retail execution, and product strategy.  


I specialize in the lawn & garden industry, but my broader experience lies in the home improvement and mass merchandise retail channels. Having worked for major retailers (Walmart and Home Depot) and major suppliers (Scotts Miracle-Gro and Q.E.P.), I have the unique experience of sales management on both sides of the retail sales equation.

Education

Education

BA Marketing/Business Administration

University of South Florida

www.usf.edu


MBA International Business

Florida Atlantic University

www.fau.edu

Associations

Associations

Sales & Marketing Executives International, Inc.

www.smei.org


Sales Management Association

www.salesmanagement.org


Delta Sigma Pi International Business Fraternity

www.dspnet.org

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